As the gaming community eagerly anticipates more news about Grand Theft Auto 6 following 2023's explosive first trailer, an ex-Rockstar developer has weighed in with a controversial opinion - suggesting no more trailers should be released before launch.
Since dropping the record-shattering first trailer in December 2023, Rockstar has maintained radio silence about GTA 6. This eighteen-month information vacuum has spawned increasingly creative fan theories about when Trailer 2 might arrive.
The speculation has reached absurd heights, with players analyzing every conceivable element from the original trailer:
Most notably, fans turned astronomers have been tracking the moon phases featured in the trailer - an approach that surprisingly predicted the first trailer's announcement date accurately but failed to unlock clues about Trailer 2's release.
Former Rockstar technical director Obbe Vermeij, who worked on GTA 4 before departing the company, sparked debate by tweeting: "If it was my call I wouldn't release any additional trailers. There's more than enough hype around VI and the element of surprise would make the release even more monumental."
When asked about potentially just announcing a release date without additional trailers, Vermeij simply replied: "It would be a boss move."
This stance raises questions about Rockstar's marketing strategy. While naming their first teaser "Trailer 1" implies more footage is coming, the studio might be reconsidering as development priorities shift toward finalizing the game itself rather than producing promotional materials.
Take-Two CEO Strauss Zelnick recently defended their tight-lipped approach in a Bloomberg interview: "The anticipation for GTA 6 may be the greatest I've ever seen for any entertainment property... We aim to maintain excitement while balancing it with avoiding premature anticipation burnout."
Former Rockstar animator Mike York offered insight on his YouTube channel, explaining: "Their silence is intentional - it's brilliant marketing. The lack of information fuels fan theories and organic discussion, keeping engagement sky-high without them needing to lift a finger."
While we await GTA 6's 2025 release, the burning questions remain: How long must we wait for Trailer 2? And will Rockstar maintain its unconventional marketing silence or finally give fans another glimpse at their most anticipated title ever?